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$2B+
Revenue generated in Key Accounts by the Builders of the Vitality Index
500+
Account Teams led in Key Account Management Programs
4.4T
Possible partnership positions where a key account can sit across the Vitality Index's 21 growth drivers.
1,200+
Handcrafted, expert-designed plays for advancing toward Vital Partnership
Double your key account growth with a complete system structured for building long-term partnerships.
2X
growth rate for companies with a formal Key Accounts Management (KAM) program
20%
greater profit margins as the KAM programs mature (SAMA)
79%
of sales organizations rebuilt their key account program at least once in seven years due to underperformance (Gartner)
Companies that have strong KAM programs in place protect and grow their largest producing clients and create more of them.
What partnership level is your key account?
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The complete system for growing key accounts
The Vitality Index is a B2B system that gives organizations the structure to scale Key Accounts into Vital Partnerships that last.
With this system, key account management teams can have a complete growth strategy tailored to every account, one that maps to a more predictable future and guides you to the finish line. Your team runs the plays, and the system keeps them on path to long-term growth.
The Vitality Index is easy to use, with an AI Coach built in
The Vitality Index looks and works like most modern B2B software. It has clear dashboards, an easy-to-follow interface, and thoughtfully designed features that make navigation simple.
It also comes with an AI-assisted coach, Vicky, who guides users through the system. Click “Ask Vicky” on any page and she’s ready to help.
About Us
We started Match Vertical Partners to help B2B companies expand and protect key accounts with systems structured to scale across entire organizations inside any industry.
Our flagship system, the Vitality Index, helps account teams create vital partnerships with their key accounts.
The system shows them every step of the journey, end-to-end, across every domain and growth driver in the relationship. The account leader anchors the forecast to one system the whole team can run.
The key account survives a resignation, a promotion, and a bad season, because it no longer depends on any one person, heroics or what happened in the past. The system shows the work ahead and your team just follows the path to a vital partnership that last.
