Helping Companies Expand, Scale and Protect Key Accounts
$100M+
Annual revenues from portfolios built by the Creators of the Vitality Index
500+
Total account team members our Founders led in large account growth systems
$2B+
The total B2B revenue we've created spanning 30 years in strategic sales
1,200
# of handcrafted plays and coaching insights we included in our systems for winning, protecting and growing key accounts
Growing your Key Accounts requires orchestration from everyone that touches the customer, all working as one team with one strategy in one system.
The Strategic Account Management Association (SAMA) research shows that when account teams operate as one unit with a shared strategy and a shared system, they achieve double the growth rate versus those without one.
2X
growth rate for strategic accounts with a standard KAM strategy versus those without one (SAMA)
20%
greater profit margins as the KAM programs mature (SAMA)
79%
of sales organizations rebuilt their key account program at least once in seven years due to underperformance (Gartner)
The gap is clear. Companies that invest in a Key Account Growth System grow faster and earn more from their most important customers. Companies that leave it to individual effort rebuild from scratch every few years.
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The Vitality Index is the Key Account Growth System that gives your team a health score for where your account sits today, provides real-time detailed analysis of current state and where you need to go next. It delivers a complete end-to-end growth strategy covering all 4 levels of partnership and the action plan that coordinates the entire account team across your organization.
It's the only system that shows you how to build Vital Partnerships that last step-by-step, tailored to your current account status.
We understand the stakes are high
We've lived it for over 30+ Years
We know what it takes to create a top performing account team
We've Been in Your Seat
